Micro-Credentials

Digital Media Production
Transform Your Creativity into Professional Digital Content with Expert Skills in Production and Distribution
Apply Now

NQF Level:

5

Credits:

15

Minimum Duration:

6 Weeks (Part-Time)

Faculty:

Information and Communication Technology

Department:

Micro-Credentials & Short Learning Programmes

Accreditation Authority:

AIFT Senate
Unleash Your Creativity and Master the Art of Digital Content Creation with Expert Skills in Media Production and Distribution
The Digital Media Production micro-credential programme equips participants with the skills to create, edit, and distribute compelling digital content. The programme covers the history and evolution of digital media, essential tools, and production techniques, including video recording, photography, animation, and motion graphics. Participants gain hands-on experience in post-production skills like editing, sound design, and special effects. The programme also explores digital media distribution strategies, marketing, and ethical and legal considerations. The programme culminates in a practical project where students create a complete digital media piece, showcasing their expertise.

Why Choose This Qualification?

Acquire a broad range of skills, from planning and production to editing and publishing, making you a versatile content creator in the digital media space. Master essential tools and techniques used in professional settings, preparing you for roles in video production, media creation, and content management. Unlock your creative potential by learning to produce dynamic digital content in various forms, including video, graphics, and audio. Enhance your employability in fields like digital marketing, media production, entertainment, and online content creation. Stay ahead of the curve with up-to-date knowledge of current digital media trends and distribution strategies, including emerging technologies. Understand and apply ethical and legal considerations in digital media production, ensuring responsible content creation.

Admission Requirements.

Not explicitly mentioned in the document

Qualification Structure.

Week 1: Fundamentals of Digital Media - Overview of various digital media types and the key production processes involved. Week 2: Video Production Techniques - Skills for shooting, editing, and producing high-quality videos. Week 3: Graphic Design Basics - Introduction to graphic design tools, principles, and techniques for visual storytelling. Week 4: Audio Production and Editing - Techniques for recording, editing, and mixing sound to enhance media content. Week 5: Digital Publishing - Creating, formatting, and distributing digital content across multiple platforms for optimal reach and engagement. Week 6: Assessment and Certification - Final Project Submission, Feedback, and Certification.

Learning Outcomes.

Gain a comprehensive understanding of the history and evolution of digital media. Master the latest tools and technologies to stay ahead of industry trends. Acquire hands-on experience in videography, photography, animation, and motion graphics. Learn essential pre-production skills, including planning, scriptwriting, and project management. Develop advanced post-production techniques, such as video editing, sound design, and special effects. Create polished, professional content that showcases your creative vision and technical expertise.

International Comparability.

Not explicitly mentioned in the document

Qualification Modes of Delivery and Support.

Blended Learning: Combines online modules with in-person practical sessions. Distance Learning: Fully online with asynchronous support. Face-to-face Workshop sessions for personalised mentorship and peer interaction.

Career Opportunities.

Expanded Career Opportunities, Increased Employability, Enhanced Technical and Creative Skills, Career Flexibility and Freelancing Opportunities, Growth in Digital Media Marketing and Publishing, Ongoing Professional Development.

Articulation Options.

Not explicitly mentioned in the document

Ensure Compliance, Empower Financial Accuracy.

Empower Financial Accuracy
Share by: